I'm Blake Worrall-Thompson.
In 2018 I had a profitable business and a life that looked good from the outside but didn't feel good. Then it all came undone.
Bankruptcy on Friday the 13th. Three jobs lost in six months. A relationship ending. Friendships misaligned. In the wrong city. Moving back into the family home. Working as a dishwasher in my brother's café.
Then a hospitalisation that completely flattened me and it was the moment that I had been stripped bare with nothing else to give and nothing else to lose.
I understood for the first time why people take their own lives, I was very close.
What kept me alive wasn't motivation or strategy. It was the inner work I'd been doing, the self-awareness, the tools, the capacity to feel what was happening without being completely destroyed by it.
That work was the only thing that held.
Within months I was rebuilding. Within two years I had a life I'd actually chosen, a career, a new friendship group, a new town, my partner (Shani), our daughter (Frankie) and playing a completely different game.
Here's what that collapse taught me.
People don't fall apart because they lack ambition. They fall apart because they're winning in one area, misaligned and neglecting everything else. Building externally. Drifting internally. No operating system for the whole life, just for the part that earns the money.
I had built a business. I had no system for anything else.
Life By Design™ is the operating system I wish I'd had.
I don't coach this from a textbook.
I coach it from a life that broke and was rebuilt deliberately.
22 years. 1,100+ clients.